America’s Credit Unions’ Diamond Awards shine a spotlight on the most effective and innovative marketing across the industry.

The awards recognize not just creative excellence, but the real impact this work drives. This year set a new record with 1,481 submissions, highlighting the incredible level of talent and momentum driving the credit union space forward.

For marketing launched in 2025, we’re proud to have helped 7 clients take home 10 Diamond awards — including two Category Best honors. Beyond those wins, we’re happy to celebrate the additional recognition received for work powered by Strum-developed brands.

Affidian Credit Union, Colorado

CATEGORY BEST

DIAMOND

Rebrand / New Corporate Identity

Ancorum Credit Union, Maine

DIAMOND

Logo

DIAMOND

Retail Display & Merchandising

DIAMOND

Brand Storytelling & Purpose Video

CommonWealth One FCU, Virginia

DIAMOND

Complete Campaign

Corazo Credit Union, California

DIAMOND

Rebrand / New Corporate Identity

One Nevada Credit Union, Nevada

DIAMOND

Email

Treadwell Credit Union, Ohio

CATEGORY BEST

DIAMOND

Rebrand / New Corporate Identity

DIAMOND

Logo

Y-12 Federal Credit Union, Tennessee

DIAMOND

Complete Campaign

Congratulations to all of this year’s winners!