See you in Washington DC at America's Credit Union GAC Conference, March 2-7.

Come say hi to the Strum and Strum Platform team at booth #215 in the exhibit hall!

The competitive battle to win low-cost core deposits, stem the outflow of deposits, and attract new members has never been higher for credit unions. But there is an antidote.

In this 8-minute video, Ben Stangland and Robbie Young of CUInsight dive into how Strum Platform helps financial institutions improve member experiences and campaign ROI, and how the agency works hand-in-hand with Strum Platform to create comprehensive marketing strategies that drive growth.

The Sandwich Generation—the 80 million Americans caring for aging parents while raising children of their own—is getting squeezed more than ever, becoming the high pressure Panini Generation. Here’s how FIs can support them, and earn multigenerational relationships.

Gen Z is expected to comprise 40% of all consumers by 2030 and holds an annual spending power of over $450 billion in the U.S. alone. Engaging them is critical for the future success of credit unions.

A successful deposit strategy requires an understanding of consumer behavior and macroeconomic trends. Here are 3 factors to consider and 3 steps to take.

Come say hi to your Strum and Strum Platform friends in Booth 13.

Watch this free webinar about leveraging data insights and audience segmentation into a Data-Driven Deposit Strategy and Personalized Journey program to boost growth.

Millennials are currently more likely than any other generation to open new financial products across the board. How can credit unions reach and attract more Millennials to grow membership and, in particular, to bring in new core deposits? Here are 6 steps.

"Inspiring Buy-In: Transforming Member Experience Through Data" is a webinar for organizations striving to marry tradition with innovation through actionable data insights.

Strum is thrilled to celebrate with all the 2024 Diamond Award winners, and especially our 8 clients who won a combined 12 awards - including Category Best! 💎💎💎

We hope to see you March 17-20th at Caesars Palace in Las Vegas for the America’s Credit Unions Marketing & Business Development Council’s Conference. Look for the bright Strum sign and come say hi to the Strum Agency and Strum Platform team!

As their 70th anniversary inched closer, Frontwave knew it required something bold, fun, and fresh to connect with new members and revitalize their brand.

Highlighting the best of themselves and embracing the gritty, blue-collar work ethic of their membership proved to be the right move. Download this free case study to see how they did it.

We hope to see you at America's Credit Union GAC Conference, March 3-7. The Strum Agency and Strum Platform teams will be posted up in booth #143 - come say hi to Mark, Bee, Randy, and Laurie!