Presented by:

Vice President Client Solutions

CEO, Statewide Federal Credit Union
While many credit unions are struggling to move the needle on membership, Statewide FCU has grown membership by more than 9%.
In this candid conversation, Statewide FCU CEO Casey Bacon will share what’s behind the credit union’s momentum — and how Statewide is bringing brand and data together to turn member insights into meaningful growth. You’ll hear how the organization is approaching member experience differently, making smarter strategic decisions, and building a brand that connects with the people it wants to serve.
You’ll walk away with real-world insights and practical ideas for using brand, data, and member experience as powerful drivers of growth — and a fresh perspective on what it takes to outperform in a challenging market.
In this webinar, you’ll learn:
How a strong brand and member experience can create meaningful differentiation and drive sustainable growth
How data analytics can uncover member insights, sharpen decision-making, and identify new opportunities
The leadership philosophy behind building alignment, momentum, and a culture focused on growth
How to think about marketing investment as a strategic growth driver — and connect spending to measurable results





