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Resource Archive

Explore our complete library of insights.

Marketing

Why Community Marketing Still Matters

Joshua Law

Senior Account Manager

Welcomes that Work: 4 Rules for Onboarding Emails

Ashley Burson

Marketing Director

Security, Plus a Personalized Experience

Ashley Burson

Marketing Director

6 Ways to Elevate your CU’s Social Media

Lexi Hedges

Associate Account Manager, Digital Specialist

Strategy

Engaging Your Digital Consumer in 2026

Will Arthur

Account Team Member

digital payment
5 Ways to Capture Gen Z’s Attention in 2026

Lindsey Martin

Account Manager

digital payment
The Buy Now, Pay Later Generation: What Financial Institutions Need to Know

Ashley Burson

Marketing Director

digital payment
Empathy isn’t soft. It’s strategic.

Josh Streufert

Chief Creative Officer | Principal

Empathy thumbnail
Marketing Under Pressure in 2026: Using Data to Focus and Perform

Karen McGaughey

Chief Experience Officer | Principal

digital payment
3 Ways Human Connection Can Break Through in a Digital World

Christina Newman

Senior Account Manager

digital payment
3 Priorities for the “Panini Generation”

Melenie Segura

Senior Account Manager

digital payment

Branding

How feelings shape brand perception.

Josh Streufert

Chief Creative Officer | Principal

Brand Case Study - A basket full of puppies.
Four Brand Culture Challenges Credit Unions Must Address in 2026

Karen McGaughey

Chief Experience Officer | Principal

Brand Case Study - A basket full of puppies.
A Roadmap for Brand and Culture Performance

Melenie Segura

Senior Account Manager

Brand Case Study - A basket full of puppies.
3 Ways to Create Powerful Storytelling

Melenie Segura

Senior Account Manager

Brand Case Study - A basket full of puppies.

News & Events

Strum’s Karen McGaughey and Corda’s Paula O’Rourke to Speak at MAC 2026

Strum Agency

Live Webinar: The Statewide FCU Member Growth Story

Strum Agency

2026 Diamond Award Winners

Strum Agency

Recorded Webinars

Premier America Presentation from the Financial Brand Forum

Live from the Financial Brand Forum: Premier America Brand Makeover

Live from the Financial Brand Forum: Premier America Brand Makeover

Presented by

Karen McGaughey

Josh Streufert

Marci Francisco

Human Brain. The Science of Branding. Tapping the hidden forces behind consumer decisions.

The Science of Branding: Tapping the Hidden Forces Behind Consumer Decisions

The Science of Branding: Tapping the Hidden Forces Behind Consumer Decisions

Presented by

Josh Streufert

Screenshot from Members First Webinar on Branding

Brand Joy: The Members First Credit Union Rebranding Journey

Brand Joy: The Members First Credit Union Rebranding Journey

Presented by

Charlotte Boutz-Connell

Ben Stangland

Bethany Dutcher

Human Brain. The Science of Branding. Tapping the hidden forces behind consumer decisions.

Crack the Code of Core Deposit and Client Growth

Crack the Code of Core Deposit and Client Growth

Presented by

Mark Weber

Ben Stangland

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206.340.6111

2033 6th Ave, Suite 600
Seattle, WA 98121

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© Strum Agency, Inc.

Let’s go.

206.340.6111

2033 6th Ave, Suite 600
Seattle, WA 98121

Home

Services

Work

Agency

Insights

Strum Platform

Contact

Privacy Policy

Logo

®

Get Insights

Connect

Strum purple background

© Strum Agency, Inc.

Let’s go.

206.340.6111

2033 6th Ave, Suite 600
Seattle, WA 98121

Home

Services

Work

Agency

Insights

Strum Platform

Contact

Privacy Policy

Logo

®

Get Insights

Connect